---
title: "Episode 166 | When Vision Becomes Reality: The Employee Engagement Funnel"
description: In this week's episode, Jenni discusses the five steps to the “Employee Engagement Funnel”, reminding us that we don’t drift towards extraordinary culture.
image: https://podcast.get4sight.com/hubfs/leadculture-podcast-wide-01-1.jpg
---

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[![](https://podcast.get4sight.com/hubfs/leadculture-podcast-wide-01-1.jpg) ](https://podcast.get4sight.com/episode-166-when-vision-becomes-reality-the-employee-engagement-funnel)

# Episode 166 | When Vision Becomes Reality: The Employee Engagement Funnel

Posted by [Jenni Catron](https://podcast.get4sight.com/author/jenni-catron) on Jul 5, 2022 5:00:00 AM

Great culture is not hard to spot. Culture matters.  It matters for the people you’re trying to reach.  It matters for the people you are trying to lead whether they are staff or volunteers. The environment you create in your organization is either attracting or repelling.  There is rarely a middle ground.  And as leaders we set the tone for the culture.  We have to own it.  We have to steward it.  We have to set it, and we have to maintain it.  

In this week's episode, Jenni discusses the five steps to the “Employee Engagement Funnel”, reminding us that we don’t drift towards extraordinary culture; it takes time, attention and commitment. When culture is well defined we know “who” we are and “why” we do the work we do.”

The gaps that exist between “who we want to be” and “what we are” hold the keys of opportunity we have to invest in and develop culture. But if we have not yet done the work to clarify culture we cannot truly determine the health of something that is unclear to begin with. We must create organizational rhythms of cultural inputs that consistently provide a steady reminder of the values, beliefs and behaviors that define our aspirational culture. The more employees are actively engaged in achieving mission…the more compelling your culture will become!

 

 

 

To dive in deeper, check out our [**4Sight: Values Course**](https://4sight-group.teachable.com/p/culture-works). In this course, Jenni Catron walks you through how you can begin to define values, beliefs, and behaviors that will become the anchor for everything you do.

 

**Resources:**

[Leadr.com](https://hubs.li/Q01ctzNw0) (tell them “Jenni sent you” for 20% off)

Register: [Culture Conference Aug 11th 2022](https://www.get4sight.com/cultureconference)

Tool[: 4 Steps to Writing Values FREE PDF](https://share.hsforms.com/1JsqsY-0mS3KraBo37FfZng4tohd) (Values Grid)

 Topics: [Purpose](https://podcast.get4sight.com/tag/purpose), [Leadership](https://podcast.get4sight.com/tag/leadership), [Culture](https://podcast.get4sight.com/tag/culture), [rhythms](https://podcast.get4sight.com/tag/rhythms), [engagement](https://podcast.get4sight.com/tag/engagement)

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